F-Secure & Omdia

SMS scams increased by 70.3% from 2024 to 2025.

81% of consumers expect their Internet service provider (ISP) to give them some level of protection (either full or basic protection).

43% of CSP executives agree that embedding cybersecurity features into the main CSP app would help drive greater engagement with the cybersecurity features.

57% of CSP executives agree that embedding cybersecurity features into the main CSP app would help drive engagement of the overall app.

E-mail scams increased by 44.2% from 2024 to 2025.

39% of CSP executives agree that embedding cybersecurity features into the main CSP app would enhance their brand value and customer trust .

71% of consumers preferred or would consider getting security protection from their Communication Service Provider (CSP) app, as opposed to the app of other types of companies.

61% of consumers would purchase security and privacy services from their ISP.