Report by DataDome

The AI Traffic Report

7 FINDINGSPublished Mar 16, 2026
View Original Report →

Key Findings

E-commerce and retail accounted for roughly 20% of agentic browser traffic.

DataDomeThe AI Traffic Report·5mo ago
AI TrafficAgentic Browser TrafficAI AgentE-commerceRetail

ChatGPT-User was the second most impersonated agent in early 2026.

DataDomeThe AI Traffic Report·5mo ago
AI TrafficChat-GPT-UserAI Agent

Real estate accounted for 17% of agentic browser traffic in early 2026.

DataDomeThe AI Traffic Report·5mo ago
AI TrafficAgentic Browser TrafficAI AgentReal Estate

Travel and tourism accounted for 15% of agentic browser traffic in early 2026.

DataDomeThe AI Traffic Report·5mo ago
AI TrafficAgentic Browser TrafficAI AgentTravelTourism

DataDome’s network recorded 7.9 billion AI agent requests in January and February 2026, a 5% increase QoQ.

DataDomeThe AI Traffic Report·5mo ago
AI TrafficAI Agent Requests

Meta-ExternalAgent was the most impersonated agent in early 2026.

DataDomeThe AI Traffic Report·5mo ago
AI TrafficMeta-ExternalAgentAI Agent

Meta ExternalAgent accounted for nearly 25% of top AI agent traffic on DataDome’s network in February 2026, followed by ChatGPT-User (19.1%) and Meta WebIndexer (14.3%).

DataDomeThe AI Traffic Report·5mo ago
AI TrafficMeta External-AgentAI Agent ChatGPT-UserMeta WebIndexer