Report by Zimperium

zLabs Mishing Report: The Evolution of Mobile-Specific Phishing Attacks

4 FINDINGSPublished Feb 1, 2025
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Key Findings

3% of phishing sites use device-specific redirection, showing benign content on desktops while targeting mobile devices with phishing payloads.

ZimperiumzLabs Mishing Report: The Evolution of Mobile-Specific Phishing Attacks·Feb 1, 2025

Quishing (QR code phishing) is emerging, with notable activity in Japan (17%), the U.S. (15%), and India (11%).

ZimperiumzLabs Mishing Report: The Evolution of Mobile-Specific Phishing Attacks·Feb 1, 2025

Smishing (SMS/text based phishing) is the most common mobile phishing vector, accounting for 37% of attacks in India, 16% in the U.S., and 9% in Brazil.

ZimperiumzLabs Mishing Report: The Evolution of Mobile-Specific Phishing Attacks·Feb 1, 2025

Mishing activity peaked in August 2024, with over 1,000 daily attack records.

ZimperiumzLabs Mishing Report: The Evolution of Mobile-Specific Phishing Attacks·Feb 1, 2025