Report by Global Relay

Global Relay Data Insights: Communications Capture Trends in 2025/26

7 FINDINGSPublished Nov 11, 2025
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Key Findings

89% of Global Relay's sample accounts captured email communications, making it the most captured channel.

Global RelayGlobal Relay Data Insights: Communications Capture Trends in 2025/26·Nov 11, 2025
Communications channelsEmail

There was a 36% year-on-year increase in the number of firms capturing WhatsApp communications, with 89% of those firms based in North America.

Global RelayGlobal Relay Data Insights: Communications Capture Trends in 2025/26·Nov 11, 2025
Communications channelsWhatsAppNorth America

23% of firms captured communications from LinkedIn Personal Accounts and Microsoft Teams each.

Global RelayGlobal Relay Data Insights: Communications Capture Trends in 2025/26·Nov 11, 2025
Communications channelsLinkedInMicrosoft Teams

33% more firms are capturing social channels, particularly TikTok data, following over $2 million in fines issued for SEC Marketing Rule violations in the last year.

Global RelayGlobal Relay Data Insights: Communications Capture Trends in 2025/26·Nov 11, 2025
Communications channelsSocial channelsTikTok

The number of firms capturing ChatGPT data increased by almost 3,000% from 2024 to 2025, with all of these firms located in North America.

Global RelayGlobal Relay Data Insights: Communications Capture Trends in 2025/26·Nov 11, 2025
Communications channelsChatGPTNorth America

The number of firms capturing data from TikTok increased by more than 2,000% year-on-year from 2024 to 2025.

Global RelayGlobal Relay Data Insights: Communications Capture Trends in 2025/26·Nov 11, 2025
Communications channelsTikTok

The number of firms capturing Apple® Messages increased by 114% from 2024 to 2025.

Global RelayGlobal Relay Data Insights: Communications Capture Trends in 2025/26·Nov 11, 2025
Communications channelsApple Messages